For brands
We work with a small number of brands, deeply.
Harbor & Kin isn't a marketplace agency and we're not a mass reseller. We operate somewhere between a distributor and a channel manager — for brands that want Amazon done right and don't have the internal team to do it.
Pillar one
Protect the Brand
Amazon has become the most competitive place in retail — and the least policed. Half our work is defensive.
01
Daily listing monitoring
Every marketplace you sell in, watched every day.
02
Unauthorized-seller takedowns
Coordinated with your Brand Registry — repeat offenders removed.
03
MAP violation enforcement
Documented reports, evidence packs, follow-through.
04
Buy Box consolidation
Pricing and inventory strategy tuned to hold 95%+ of the box.
Pillar two
Perfect the Buyer Experience
Every listing rebuilt to your style guide and approved by your marketing team. Your voice, on your channel.
01
Listing rebuilds
Titles, bullets, backend keywords, and image stacks built to your standard.
02
A+ content and Brand Store
A real storefront, not a template — produced with or for your creative team.
03
Review and Q&A management
Answered on brand, escalated when a product issue is real.
04
Category playbooks
Beauty, fitness and wellness, home and kitchen — each run to its own spec.
Pillar three
Grow the Revenue
We carry the inventory risk and run the channel to your margin — ninety days out, nothing hidden.
01
Advertising to margin
Sponsored Products, Brands, and Display run to contribution, not vanity ACoS.
02
90-day rolling forecast
Delivered monthly. No last-minute POs.
03
Wholesale POs on cadence
We buy the inventory. Your cash cycle stays yours.
04
Weekly notes, monthly review
Full Seller Central access and the whole ledger — always.
The trade
What we ask of you
A short list.
- Real MAP policy, in writing
- Priority support to Harbor & Kin as an authorized Amazon reseller
- 30-day terms on POs after our first three orders
- One monthly check-in call — 30 minutes
What we won't do
Also a short list.
- Undercut or compete with your DTC site
- Stock a direct competitor in your sub-category
- Negotiate around MAP
- Rebrand, bundle, or private-label your product without approval
- Publish a listing edit your team hasn't approved
- Hide our economics behind a dashboard
- Lock you into a multi-year contract
- Take on a brand we don't believe in
Category playbooks
Three categories. Three playbooks.
We work in three categories and each one gets a tailored operational playbook. Depth beats breadth.
01
Beauty & Personal Care
- Ingredient callouts on Image 3
- Skin-type, hair-type, and concern filters in title and bullets
- How-to-use video in A+ content
- Batch code and expiration transparency
- Clean, vegan, and cruelty-free badging strategy
- Sephora and Ulta pricing parity monitoring
02
Fitness & Wellness
- Third-party testing and certifications displayed (NSF, Informed Sport, USADA)
- Dosage and serving-size clarity in bullets
- Athlete and trainer testimonials in A+ content
- Stack and bundle recommendations for cross-sell
- Subscribe-and-save funnel to DTC subscription
- Category compliance on supplement claims and FDA structure/function statements
03
Home & Kitchen
- Dimension callouts on Image 2
- Material transparency — what it is made of, where it is made
- Cleaning and care instructions in A+ content
- Lifestyle imagery in real kitchens and homes, not staged sets
- Bundle strategy for kitchen sets and gift-ready Q4 packaging
- Amazon Home Renewed program eligibility
Questions
The things founders actually ask.
SKU differentiation, subscription-priced Amazon offerings that funnel to DTC, insert cards driving to DTC, and coordinated pricing that respects your DTC subscription value. Every partnership starts with a no-cannibalization audit.
